One of Google Search's oldest and best-known features, cache links (aka "cached"), are being retired.
One of Google Search's oldest and best-known features, cache links, are being retired. Best known by the "Cached" button, those are a snapshot of a web page the last time Google indexed it. However, according to Google, they're no longer required.
"It was meant for helping people access pages when way back, you often couldn’t depend on a page loading,” Google's Danny Sullivan wrote. “These days, things have greatly improved. So, it was decided to retire it."
They may not have a choice in the matter. AI-generated pages are set to completely destroy the noise to signal ratio on the web.
Google's business has two aspects, collecting user data and serving ads. If Search stops being relevant people will stop using it, which impacts both aspects negatively.
Well that really sucks because it was often the only way to actually find the content on the page that the Google results "promised". For numerous reasons - sometimes the content simply changes, gets deleted or is made inaccessible because of geo-fencing or the site is straight up broken and so on.
Yes, there's archive.org but believe it or not, not everything is there.
Or locked behind 100 pages of unnecessarily paginated content. Seriously, one of the best features that a webpage has over a physical printed page is the ability to search it for what you were looking for... smh:-(.
It sucks because it's sometimes (but not very often) useful but it's not like they are under any obligation to support it or are getting any money from doing it.
Depends. Not every site, or its pages, will be crawled by the Internet Archive. Many pages are available only because someone has submitted it to be archived. Whereas Google search will typically cache after indexed.
Just like that safetynet thing. They will write long pages about it, but won't admit they want to make custom android roms unusable for the average user.
I can't imagine there was even that much lost revenue. Cached pages are good for seeing basic content in that page but you can't click through links or interact with the page in any way. Were so many people using it to avoid ads?
I doubt that as well. There are much better ways to deal with ads. I always only used it when the content on the page didn't exist anymore or couldn't be accessed for whatever reason.
But I suspected this was coming, they've been hiding this feature deeper and deeper in the last few years.
but you can't click through links or interact with the page in any way
Most of the time that's exactly what I want. I hate hunting through 473 pages of stupid bullshit in some janky forum to try to find the needle in that haystack.
i maintain redirects for old URLs for which the content still exists at another address. i've been doing that since i started working on web sites 20-some years ago. not many take the time to do that, but i do. so there's at least a few web sites out there that if you have a 20 year old bookmark to, chances are it still works.
If anything it will keep accelerating the worse quarterly results are as they try to solve their way out of problems they made while still keeping the problems
By they way, I just found out that they removed the button, but typing cache:www.example.com into Google still redirects you to the cached version (if it exists). But who knows for how long. And there's the question whether they'll continue to cache new pages.
Quotes are fucking awful now. You have to change the search terms to verbatim now which takes way fucking longer. Google has enshittified almost everything. I'm just waiting for them to ruin Maps.
I hope they only kill the announced feature but keep the cache part.
Just today I had to use it because some random rss aggregator website had the search result I wanted but redirected me somewhere completely different...
My guess is that a cached page is just a byproduct when the page is indexed by the crawler. The need a local copy to parse text, links etc. and see the difference to the previous page.
It was meant for helping people access pages when way back, you often couldn’t depend on a page loading,” Google's Danny Sullivan wrote. “These days, things have greatly improved. So, it was decided to retire it."
They still go down, Danny. And fairly frequently at that. Y'all are fuckin' stupid.
I'd say things are much worse than they used to be. Sure, in the past sites would disappear or completely fail more often. But, because most sites were static, those were the only ways they could fail. These days the cache feature is useful for websites that have javascript bugs preventing them from displaying properly, or where the content-management-system still pretends the link works but where it silently just loads different content.
How has no one worked on a new search engine over the last decade or so where Google has been on a clear decline in its flagship product!
I know of the likes of DDG, and Bing has worked hard to catch up, but I'm genuinely surprised that a startup hasn't risen to find a novel way of attacking reliable web search. Some will say it's a "solved problem", but I'd argue that it was, but no longer.
A web search engine that crawls and searches historic versions of a web page could be an incredibly useful resource. If someone can also find a novel way to rank and crawl web applications or to find ways to "open" the closed web, it could pair with web search to be a genuine Google killer.
There's a lot of startups trying to make better search engines. Brave for example is one of them. There's even one Lemmy user, but I forget what the name of theirs is.
But it's borderline impossible. In the old days, Google used webscrapers and key word search. When people started uploading the whole dictionary in white text on their pages, Google added some antispam and context logic. When that got beat, they handled web credibility by the number of "inlinks" from other websites. Then SEO came out to beat link farmers, and you know the rest from there.
An indexable version of Archive.org is feasible, borderline trivial with ElasticSearch, but the problem is who wants that? Sure you want I may, but no one else cares. Also, let's say you want to search up something specific - each page could be indexed, with slight differences, thousands of times. Which one will you pick? Maybe you'll want to set your "search date" to a specific year? Well guess what, Google has that feature as well.
Bing's copilot is genuinely pretty good, the AI answer is often pretty accurate and the way it's able to weave links into its answer is handy. I find it way more useful than Google search these days and I'm pretty much just using it on principle as Google is just pissing me off with killing their services, a few of which I've used.
I don't think Microsoft is some saint but copilot is just a good product.
Yes, that would be a Google killer. If you somehow find the money to provide it for free.
Finding a novel way of searching is one thing. Finding a novel way of financing the whole endeavor (and not going the exact route Google is) is another.
In a shocking turn of events, google decided once again to make their namesake service worse for everyone.
Legitimately baffling, keeping this feature doesn’t really seem like it would impact anyone except those that use it, while removing it not only impacts those people that already use it, but those who would potentially have reason to in the future.
Cannot think of a single benefit to removing a feature like this.
It is only baffling if you still think that Google's aim is to help people. At one point they were trying to gain market share and so that was true. It is not anymore.
I stopped using Google late last year and it's pretty eye opening how much freer I feel now. Previously, any searches I made would follow me around. Make a one time search for something I'd see that being advertised later on. As a result I started searching more using private browsing. I'd often forget though and end up being tracked.
Ultimately switching to Firefox and DuckDuckGo I no longer have to do private searches. No more being followed around the internet.
Also I'm not convinced private browsing works. For example I still use it for YouTube but I noticed despite YouTube not knowing who I am, the videos on the home page include some that are very related to my usual videos. I guess they are using IP's to still deliver relatable videos.
Private browsing keeps your computer from remembering things about what you did. It cannot keep other people’s computers from remembering everything about interacting with you.
Ya I'm just surprised to hear the feature still exists. I remember the option to view cached page disappearing from every search result I would try to use it on years ago.
Fuck. I sometimes use the text-only version to access sites with too many moving elements or when the site is geoblocked or doesn't respect cookies choices and denies access. So far, it has been the most reliable one for me.
Enshitification strikes again. Cached doesn't make money and maybe reduces adclicks so it's gone. This benefits Google but not users in any way whatsoever.
I kind of wonder if they're just training machine models with it all so they don't have to store the content. That would give us a pretty good reason why their search results became inadequate over the period of a month or two.
Was it even still around? I can think of a few times in the past few months where I've tried to find the cached link to a google result and failed. Most recently just two days ago, when a site I wanted to use was down for maintenance.
Not really but I'm disgusted with the continual downgrading of Google Search and it's hyper-focus on increasing profitability at the cost of user experience and data privacy.
I was already toying with searXNG anyway, so it's not a big leap.
Seeing many comments here shitting on this decision by google, is this really that big of a deal? I've personally never used the cached feature of Google and if I ever needed to see a page that is currently down, it'd be via wayback machine. If nobody used the feature, why have it waste a ton worth of storage space? Feel free to prove me wrong though.
It was also useful when the page had changed inbetween google indexing it and now, so if you loaded the page and couldn't find the text you were searching for because it was deleted, you could find it on the cached page.