Secret Level's producer can't fathom why Concord ended up failing: 'There was no nicer, more invested group of developers than the team on Concord'
Secret Level's producer can't fathom why Concord ended up failing: 'There was no nicer, more invested group of developers than the team on Concord'
Unfortunately, nice doesn't shift product.
It's crazy how average gamers with spare $40 can completely fathom within 30 seconds of the gameplay showcase that they need not burn their money, but people in the industry with 100s of millions on the line are like "yup, this is the next star wars".
Because ones with the money are so out of touch with everything. Most likely only game they even play is golf.
That's how live service games work. The vast majority don't make money. It's a go viral or die market.
I mean that's one of life's main lesson, right ? You can be nice, invested, do everything right, and still fail
Well, they didn't do everything right. There was no marketing for this game and no indication that it had even a single differentiating selling point compared to its already-entrenched competition.
Good people don't necessarily make good games. They should be asking themselves why this team of great people spent so much time and money working on something that nobody asked for, appealed to nobody, and offered nothing new in the space it was trying to compete in if they want to know why the game failed.
As if development teams choose their projects in publisher owned studios.
The project came before a publisher owned them.
Thats not the entire story is it? How often is it corporate meddling?
Corporate meddling gets blamed for ruining things all the time but the truth few want to admit is that some amount of meddling is necessary.
Look at all the big flops Xbox has released over the last year - Redfall being a prime example. We kept hearing how Microsoft was happy to leave those studios to it, to give them the time and resources they needed and they still released dog shit.
When it comes to AAA, it's so expensive you need some amount of corporate input to make sure people will actually buy the damn game.
Of course there's extremes to both sides - pretty much anything Activision ever touched was ground to a lifeless micro transaction shell.
But everything we know about concord is trekking6 us that the team itself, including the big bosses, were overly positive internally. Nobody had the balls to interfere.
If they had just one exec who was willing to piss the entire team off, maybe the result would be different.
People like him are the reason the industry is so screwed. I've been saying for years now that the corporate kills uniqueness in games. They just want money so there is no innovation, they take a game that works and just copy it expecting a high return.
Sometimes, it fails miserably, and still, they can't fathom why? They are way more fucked than I thought. At this point I expect failures like this to repeat more and more often. The bubble is going to burst and I'll enjoy every second of these idiots losing money in the millions every time.
As much as corporate is cancer, PlayStation is famously one of the most hands off owners in the industry. Concorde failed because it tried to emter a saturated market filled with F2P with a premium option that was underbaked and had nothing new to offer. Tale as old as time, shit, just from the top of my head I can cite lawbreakers from Cliffy or Blink. Both concord and lawbreakers had excellent gunplay and promising mechanics, but in a world everything else is free, why would the typical audience of these games shift to a new option while paying more?
Whoever greenlit this needs to be fired and have their head examined.
While that's true, it's crazy how Marvel Rivals comes out of nowhere and grabs the attention without sweat. Same for Helldivers 2. Clearly there are lessons here, even when entering saturated market.