I was able to read without subscription or paywall.
This is about AMD writing software that is open source and competes directly with Nvidia’s CUDA software framework.
Unable to read the paywalled article, but ROCm is like Nvidia's CUDA for their GOUs. These used to be supported on and off for consumer GPUs, but get aupported mostly only for datacenter ones. Linux used to be supported, but they are bringing ROCm to windows as well.
Probably AMD is planning to improve support for consumer GPUs, since their GPUs are competitive to Nvidia's at a lower price point, given that local LLMs, Image generation and other AIs are in a kind of a booming trend.
Currently, Nvidia has CUDA which is more or less the industry standard, so AMD with their ROCm and Intel with their OpenVino etc are trying to chip away at the monopoly.
weird, it isn't for me. it is about AMDs equivalent of nVidias CUDA. AMD is trying to catch up in the area that they have unfortunately neglected for a very long time and in which nVidia has an (almost) unassailable lead. That means making things like machine learning / AI on their GPUs possible, or more easily and on more cards (especially more consumer cards) available.
Good. For my last GPU is was forced to go with Nvidia since I needed CUDA. ROCm was useless for consumer GPU's back then. Support has gotten better since from what I've seen, so hopefully they continue and my next GPU will be team red again.
AMD has the best valued CPUs on the market for consumer and DC for at least the next few years, years ahead on APUs (Phoenix runs native GPU speeds on die), and just jumped Nvidia to datacenter market with NPUs on their server class chips, making that an INSANELY great value. Also forgot AMD is in all the major game consoles out in the world aside from Switch, so they have that base as well. They're in the best possible position for years to come versus Intel or NVidia.
I had to abandon a project recently because AMDs shitty software would refuse to install opencl for one of their integrated graphics chips.
Every time I've tried to use their subpar hardware it's been met by exponentially more shitty subpar software. If I were in any business making decisions with real money I'd avoid AMD like a plague