Even ignoring the workers' solidarity aspect of it:
It is actually a really good practice to break those login/usage streaks with ALL services. I read a lot of ebooks and I generally will have a "streak" of even two or three years with amazon kindle since I try to read for at least 20 minutes every night. Over the past year or so I've started to migrate out of the amazon ecosystem to better support authors and... I definitely find myself hesitating when picking my next book because I COULD read this non-kindle book or... I could read this other book I have via kindle (the prices ARE good) and make number go up. And Amazon realized that we don't always have an internet connection so they'll log that to prevent the old streak breaking that came from not bothering to connect to the hotel wifi.
And the same happens with games. I dip my toe into ESO once or twice a year and it always amuses me how much of that is geared up to make you log-in every single day for a month.
I haven't played wordle since they put the "streak tracker" behind a "paywall", fuck you all that data is shit you're keeping from me without my consent anyways, now you want me to pay you for the privilege?
I'm not a huge privacy guy, but when you ask me to pay for the data I provide you, you can get bent.
The business logs how often you use the game. They use it as a metric of engagement. If everyone breaks their streak, their marketing department has a melt down.