There's been a two pronged assault on it over the years.
Mostly from websites doing anything to spam up the results via SEO and mass produced articles about product recommendations, that are little more than the top 10 selling items of that type on Amazon along with affiliate links.
But also from within as Google morphed from a search company to an advertising company. Especially once they reached peak saturation and that all important growth must continue. I just don't think the capitalism machine works for these tech corporations once they reach the size of Google. How do you even grow from there? Enshittification and eating yourself is the only possible outcome.
Same with startpage because google indexing becoming horrible.
But I have some cons. with searxng, earch quality becomes horrible when adding too much sources, and I decided to go with ddg.
I started paying for Kagi. Works like Google in 2019. Fast, useful and customizable. One of the best features is hiding results from shit sites like Reddit, which blocks me for using a VPN. $10 well spent just to have that option.
Which other trustworthy search engines are there? And I don't mean some different frontend or a meta search engine like ddg, sp, kagi, searx(ng), etc... that mostly just use googles, bings or even yandex and beidu results?
Ages ago I configured and hosted yacy for myself, but that was a different time... Are there any real alternatives? With mayor internet companies like cloudflare, social media sites and many others restricting the access to the net and information, searching becomes more and more impossible if you aren't a huge corporation...
Searx is fancy about it though, It queries everybody and gives you the results that came back from multiple places. This effectively eliminates ads, AI, and unless they all missed it, spam.
The two criteria I suggested were "not saturated with ads and AI trash" (technically just the latter would satisfy OP's problem), and DDG meets both of those with no problem. Its AI "assistant" and its ads can both be trivially disabled. I use DuckDuckGo because I love its frontend and because it gives me fewer problems than Google did. I've only ever used alternative search engines that piggyback off the major ones (as you listed: DDG, Startpage, and SearX), so someone else would have to answer that for you.
To add it to Firefox search, open about:config and add a boolean value browser.urlbar.update2.engineAliasRefresh set to true. This will allow you to manually add search engines. Then open the search settings and click add. Set the URL to https://www.google.com/search?udm=14&q=%s, give it a name and click "Add Engine".
I still like the idea of not using google search as my defacto standard, however once a month I may do an actual google search and this is a nice backup.
Lots of talk about which search engine to use; surprisingly little talk about extensions.
Block or Highlight Search Engine Results is my personal recommendation. Whichever SE you use, when you see a result that's AI slop or a garbage website like Forbes, just add bullshit.com to the filter, set to hide, and you'll never see that trash in a search result ever again.
Be diligent about it for a good week or so, and your search result quality will absolutely explode, whether your using Google, DDG, or several others.
Edit: go to the udm14 site, then open settings/search engine, it'll be in there. I'm not sure if you have to do a search through the site first for it to show up.
Is it just me or is this response the wrong response? I would have expected:
not everyone speaks bri'ish english
(that missing "r" in "ameican" inspires the use of the "improper" option here). It's American English that uses "tire", after all, and the rest of the Anglosphere that has "tyre".