Brands Are Beginning to Turn Against AI
Brands Are Beginning to Turn Against AI
Brands and companies are growing increasingly suspicious of AI, and promising customers they won't use it in their ads or products.
Just until it get a bit better, then everybody will be on the train again.
Boooooooooooo!!!!!
I'm booing the sentiment, not the fact that you're probably right.
That's not how fads work, however.
The Degenerative AI craze started because barely-capable software was hyped as the Next Big Thing and then failed to deliver. This has happened before in AI. At least twice. The old failed technologies still exist. They're vastly improved over the versions that caused their "winters" (as their utter failure was termed). Nobody has rallied back to them. The same will happen with Degenerative AI.
One recent case of ai pushback is a video by Procreate's CEO on X (formerly known as Twitter), where he affirmed his hate for gen ai + reassured the procreate customers that no Gen ai features will ever be added on Procreate
And that is a good thing, but you're also talking about an app which isn't especially huge and also only for iOS.
Five years from now everyone will be like "LOL, remember 'AI'?"
"Yes, that's why we have all these massive dead server farms where forests used to be. Remember forests?"
Good, but I also suspect that they didn't invest early enough to make any money from it.