The animations showing the transformation of a page into a blah-SEO clone really sold the article for me. Really reminds me of how shitty the "modern" web is nowadays. I also think it's time I signed up for Kagi.
Google imperfected the web. As in made it unsafer, privacy is a joke. The "old" internet was good, but it couldnt get monetized.
Google showed us all that advertisments arent your friend, rather they are harmfull, just because of google there are so many users that use especially for youtube or google adblockers, so that they dont have to see "Milfs in your area" on a "Childrens Platform" ( youtube ).
If you search for something for example "docker postgresql" first results are ads ( malicious spam, virus, trojaner ) then there comes like 50 blog posts about postgresql and sometimes with docker in the title. After scrolling to page 2 there it is after another 2-3 ads there is your wanted page... oh wait no its just a dynamic page that insert {search query} into the title and has some icon detection. After that you go to another search engine DuckDuckGo... first result it is your wanted page. Or even use a open source search engine collector like SearXNG that asks multiple search engines for a result.
I started using Kagi yesterday! It was a huge shock to get great results on a search at the top. Plus having those horrible spammy "Best VPNs of 2023 on bestvpns.com" all get grouped together under a heading of "Listicles" is just perfect. I'm telling co-workers about Kagi and not a single one is interested, but I'll keep using it damn it!
Sounds great; yea, I'm getting sick of the shitty SEOed the hella out results I'm getting from Google search nowadays. If I'm searching for anything that's not pure facts (which likely leads me to a wiki page anyway), it's just going to be a shitshow of bland pages as described in the linked article.
And you would be correct, because why would anyone red past a title so full of BS?
Google didn't perfect the web, anything but. If it's a hyperbolic title, we'll then it fails to get me to click because it's not interesting: I already know Google didn't perfect the web, so I doubt the author has anything I'd care to read.
Now, if it said "How Google Fucked the Web", I may click.
Thing is, I knew from the first year of Google how they were going to fuck the web, simply by being so much better at search, everyone would default to them, which is a bad thing.
I didn't realise it, I just pasted the link and let Kbin figure out the data. I guess it read from an internal working title instead of the actual title (which isn't much better, it's "The Perfect Webpage")
I do feel like this is why I don't really hang around the fediverse that much; it's like the opposite end of the spectrum of right-wingers who go nuts when "communism" or "socialism" is mentioned, just that it's any mention of "capitalism". Kneejerk reactions either way.