With the App Store and app ecosystem undergoing major changes in the European Union, The Wall Street Journal today shared a profile on App Store...
Though Schiller transitioned from marketing chief to "Apple Fellow" in 2020 to take a step back from Apple and spend more time on personal projects and friends, he is reportedly working close to 80 hours a week.
Schiller is known for responding to emails almost immediately, and answering phone calls at all hours. He testified during the Epic v. Apple lawsuit to ardently defend the App Store, and he is involved in Apple's EU messaging as well. Schiller joined in on Apple PR calls with members of the media when the iOS 17.4 changes were announced, and he spent time explaining how the DMA will impact user privacy and security in Europe.
Discoverability doesn't exist beyond what Apple shows you. Search is Amazon level of random. Pending updates were moved to account settings to make space for Apple Arcade.
Lots of shovelware. Lots of apps that are just websites wrapped in an app wrapper. Stuff slipping through that are obvious copies of other apps. Malicious apps getting through the approval process. Piracy apps getting through the approval process. Support links on app pages that lead to nowhere.
What is this the 2010’s? CEOs and their dipshit staff trying to make multitasking great again? They think 80 hour work weeks is a flex? How’s his family? In a shambles or non existent? These rich people are such losers they just keep embarrassing themselves.
I obviously don’t have any inside information, but my guess is that he’s not flexing with this, he just can’t let it go, he probably should. Especially since he’s already halfway in retirement.