The College Board Tells TikTok and Facebook Your SAT Scores | Gizmodo’s tests found the higher-ed gatekeeper shares GPAs, SAT scores, and other data with big tech.
The College Board Tells TikTok and Facebook Your SAT Scores | Gizmodo’s tests found the higher-ed gatekeeper shares GPAs, SAT scores, and other data with big tech.
Gizmodo's tests find the College Board website shares GPAs, SAT scores, and other information with Facebook and TikTok via tracking pixels. The College Board has a years-long history of sharing and selling student data.
The College Board Tells TikTok and Facebook Your SAT Scores | Gizmodo’s tests found the higher-ed gatekeeper shares GPAs, SAT scores, and other data with big tech.::Gizmodo’s tests found the higher-ed gatekeeper shares GPAs, SAT scores, and other data with big tech.
“We do not share SAT scores or GPAs with Facebook or TikTok, and any other third parties using pixel or cookies,”
shows clear evidence that they do, in fact, share these things
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College Board will sell your information to anyone, including your dog. That's their (lovely) business model.
A bit click-batey, they sell the data they collect on their web site when you use their search tools, not SAT or GPA data or at least not with PII attached.
At the same time, a prospective first generation college student living below the poverty line has to pay the College Board $70 to send this same data to each school they apply to.
For their own results.
For a 3/4-digit number.