“All of these things are in service of kind of the same project, which is emboldening traditional masculinity,” one expert said.
Summary
In 2024, conservative-leaning online spaces emphasizing traditional masculinity gained mainstream influence, driven by figures like Joe Rogan and trends like the “tradwife” movement.
Platforms like X, under Elon Musk’s ownership, became hubs for anti-“woke” sentiment, while podcasting further amplified right-wing ideas.
This cultural shift mirrored Trump’s election victory and reflected backlash against progressive gender norms.
Though some view these spaces as promoting traditional values, critics warn of growing misogyny and radicalization in the “manosphere.”
The rise of such spaces highlights deepening political polarization online.
Hawk tuah (/ˌhɔːk ˈtuːə/ ⓘ HAWK TOO-ə)[a] is an internet meme originating from a viral YouTube video posted in 2024. During a street interview, Haliey Welch used the catchphrase hawk tuah, an onomatopoeia for spitting or expectoration on a penis during oral sex, specifically, fellatio.
She is young enough to have been part of the normal name spelled stupid trend that was common in the 90s and 2000s. Which as an aside whoever started that trend needs to be set on fire, if only for the misery they inflicted upon bureaucrats.