German drugstore chain Rossmann said that Elon Musk's support for Donald Trump, the Republican candidate who calls climate change a hoax, goes against Tesla's mission—and it wants out.
All the rich folks I know avoid Tesla like the plague because they prefer some level of political ambiguity while driving. Even if they're driving a $500k Porsche, it doesn't come with the "this company is proudly run by a right wing asshole everyone has heard of" vibe, just the regular "I'm rich, SEE!" vibe.
The rich people I've spoken with just don't think they're premium enough. It had nothing to do with politics. Most of their politics line up conservative anyway.
It's different when they've been dead for a long time. If we avoided anything that has had connections to the NSDAP, the majority of old German brands would be boycotted.