The emails Inky detected instruct the employee to resolve security issues such as a missing two-factor authentication enrollment or to change a password and warn of repercussions that may occur if the recipient fails to follow through. Those who take the bait and click on the QR code are led to a site masquerading as a legitimate one used by the company but it captures passwords and sends them to the attackers.

An attack that would be protected against with a yubikey, webauthn, or passkey.

The iphone 14 pro max costs $464 to make and retails for $2000

I think this in particular is a spurious claim to make. First of all, that was for a phone that retails for $1,099.

Second, a bill of materials is not the cost of a device. There's research and development, user testing, patents to license, logistics, and of course, software development, unless you think all of those things are done for free.

Apple's actual profit margin is ~25%.

The direct alternatives to Apple products aren’t better in any philosophical way.

I suppose that depends on whether you consider things like Linux and GrapheneOS direct alternatives.

I don't think a lot of people appreciate just how bad the "unsolicited dick pick" situation is. Maybe you don't experience it, but if you're young and a woman and online, you'll 100% start getting dick picks from strangers.

Being able to block and report those without first having to view them is a huge win. And this is done in a very privacy-respecting way.