As the title says; I watched both Oppenheimer and Barbie back to back with my friends today, so if you’re interested in what the experience was like or what happened in each movie or any questions really please ask away!
Call me naive but I don’t really think this was some elaborate scheme. From what I can tell, the hype and whatnot came from the hilarious fact that both Barbie and Oppenheimer were released on the same day and both were anticipated to be the movies of the summer, naturally putting them in competition. Two very big films with vastly differing aesthetics is the perfect pairing for such a phenomenon. Thus the memes came out in full force and definitely contributed to the further marketing of these films.
They already did. Look at what they're trying to do with the upcoming Saw and Paw Patrol movie. Its laughable and everyone can blatantly see what they're doing.
I was just scratching my head as I haven't really seen a movie that generated this much hype; although, that may be, in part, because I haven't touched grass in a while.