It doesn't beat homemade stuff with real smoke salmon, that's for sure. I live in BC and get the good stuff from the res, plus my dad's been smoking his own for my whole life. That being said, I like the Philly stuff for nostalgic reasons, reminds me of childhood yknow.
You can buy the Philadelphia cream cheese smoked salmon spread, it's not the best but it's ok, you get what you pay for. Otherwise you make your own with your own smoke salmon which I'm sure you can buy from somewhere, I live around a lot of First Nations so fresh salmon is easy to find where I live. You can make it yourself with a smoker or buy premade.
I like putting it on bagels myself but you could throw it on a sandwich by itself or mixed in with some cream cheese.
I remember this sparked an argument the last time this pic was posted somewhere else. Like, the bread isn't toasted, it's butter but the lighting makes it look bright, no it's cream cheese the lighting is normal, etc. It was the pettiest thing but things for racist real fast.