Corsair expands its mechanical keyboards by acquiring Drop
Corsair expands its mechanical keyboards by acquiring Drop
Corsair is buying Drop (aka Massdrop) to dive further into custom keyboards..
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I’m not sure this makes any sense. Drop is a company that doesn’t even “make” anything. Maybe their logistics department is impressive but the entire purpose of them is (or was maybe I’m out of the loop) - to bring flash/surge discounts to purchasing offers (it’s basically group-buy concept commercialized) and yes they are popular in many niche markets for bringing custom options to market- but they did this by having the original manufacturers make it for them.
So what’s the point. You’re already Corsair, you have a stronger market presence in the keyboard space? Is this going to cost all of us because they will no longer focus on other communities like headphones?
I guess I’ve answered my question, mergers always cost the consumers.
Maybe their logistics department is impressive
within the US – EU, Australian, and Asian buyers were less than impressed at their logistics (EU buyers had to deal with GMK sets made in Germany, shipped to US, shipped back to EU)
they are popular in many niche markets for bringing custom options to market
that was before they changed from Massdrop to Drop – with the change, they also removed almost all of the niche communities except for mechanical keyboards and headphones …
Historically you would have been correct but they entered the mech market with their own keyboards within the last couple of years, they have quite a few models now. I still think Corsair did it so they can push their own stuff through the Drop site but an optimist could say they just wanted to add to their portfolio with custom keyboard offerings.
Interesting. Yes I’ve been out of the Mech world for a few years focusing on other hobbies. Thanks for correcting me!