As ‘sober curious’ trend grows, major brands tap into non-alcoholic drinks - National | Globalnews.ca
Surveys in the U.S. and Canada show consumers, especially younger generations, are increasingly cutting back on alcohol consumption.
You're viewing a single thread.
How does this compare with recent trends of non alcoholic drinks coming out with alcoholic versions of their flagships? I've seen Mountain Dew and Arizona Tea drinks with alcohol in them at the ABC, which is really strange to me.