youre proving my point by phrasing things that way. lets go with healthcare as thats an easy example. it's obviously not how the sick shouldn't be cared for as you stated, but how should they be cared for?
Maybe you think we should abolish the entire health insurance industry and have a single payer system.
Maybe you think we should require everyone buy health insurance and fine them if you don't.
I'd prefer the former but if you oppose the latter people assume you think sick people shouldn't be cared for.
Well the "talking points" greatly affect people's lives and rights. So, yeah. For example, if you disagree that LGBTQ people should have the same rights as everyone else then you are in fact the enemy.