Privacy and Security focused Segment-alternative, in Golang and React - GitHub - rudderlabs/rudder-server: Privacy and Security focused Segment-alternative, in Golang and React
With recent GA4 migration, my friends are exploring better ways to integrate various essential website scripts(e.g. product analytics, crash reporting, advertising, customer engagement, etc.). Google Tag Manager (GTM) is one solution.
RudderStack is a mature Open-Source alternative to GTM that can be self-hosted and has similar functionality i.e. load various product scripts without changing code and send events to desired destinations
Top 5 reasons to replace GTM with RudderStack
You get full-control of your customer data while making the site/app load faster as you don't have to load multiple scripts
As you can load and manage scripts via a central dashboard, it becomes easy, quick, and less error prone to replace any particular script with its alternative e.g. replacing Google Analytics (GA) with GA4 or Mixpanel
It is OSS and not owned by Google
Tranformations: Transform the events(using your own JS/python code) the way you want before reaching the destination e.g. remove personally identifiable information, enrich event data with some 3rd party information
Can send customer data from website and mobile apps(using RudderStack SDKs) to warehouses(Postgres, S3, Redshift, Sbowflake, Bigquery, etc.) and 200+ destinations
Omg thank you!!! I’ve been dying for something like this! I tried Scale8 for a while but they seem to have folded! It’s the last piece of Google code I’ve been needing to remove from my site!!