I'm wondering if it's a domino effect. Now that one major company made an announcement that fucks over their users, they're all doing it. We even now have YouTube cracking down on Adblockers. The Golden Era is coming to an end imo
This basically. Companies see that others can do it without consequences and so they do too. The age of acting like your "friend" is over and they are gonna squeeze ever last cent they can from users. Twitter, Reddit , YouTube, discord. I expect to see smaller players doing the same soon.