Black Myth: Wukong developer Game Science is reportedly trying to ban content creators from discussing certain topics in exchange for game codes.
In a leaked document, which at least one content creator has publicly stated they received from Game Science, there is a "do's and dont's" section, telling those who receive a code what they cannot discuss in their content. Here, the document informs those with Black Myth: Wukong codes that they cannot include "politics" and "feminist propaganda" in their coverage of the game, among other topics.
Others have already pointed out important things about what the dev has said; I would like to add that the book the game is based on has a number of female characters which are simply not in the game.